To Property Agents: Continue Printing on Paper!

Singapore is no doubt in advanced digital age with 88% of Singaporeans now online, and spend close to 7 hours a day on the Internet according to WeAreSocial. However, for real estate agents, printed brochures are still highly effective for their industry.


Why is it worth it?

You may see a lot of people throwing away property flyers, some even don’t want to accept the flyer at all, but you never hear about those who respond to it, making hundreds of thousands for agents. In real estate industry, if the agent farms 100,000 flyers which will cost him between $4,000 to $6,000 including printing, he just needs 4 successful responses for sale, and he doesn’t have to work the whole year after that.


Reasons to farm your printed flyers

  • affordable way to deliver your goods or services to your own potential clients
  • can target specific locations or community
  • easily target people who has no time to go online or check their newsfeed
  • you have the creative freedom to try whatever you want


Overall, flyer distribution is an effective and legal manner to market products and services for property agents in Singapore. There are many reasons to consider farming your flyers and it is a marketing tool worth trying. Old-school is cool!


Remember, it is your job and responsibility to treat your generated leads right and with respect once you get their information. Do not spam them.

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