Create impact to your target customers.

How to make your Flyer Distribution campaign more effective?

Business Owners and Property Agents have been doing flyer distribution as a form of marketing for the past 50 years and they are still doing it today. This shows that flyer distribution has been effective for them over the years and they are getting good returns on marketing investments through flyer distribution.

Sometimes it is more effective to combine both online and offline marketing to achieve optimum results for your overall marketing campaign. Sun Tze says “Attack the weak and avoid what is strong” A LOT OF SMART PEOPLE ARE ONLINE NOW. WHY COMPETE? GO OFFLINE! Take for example, if I am to compete with Google founder Larry Page or Facebook Founder Mark Zuckerberg, I will not want to compete with them on who can do coding better. I will compete with him in Chinese language. Let’s see who beats who.

So how can you as a business owner or property agent make your flyer distribution campaign more successful?

TARGETED

Flyer distribution is extremely effective if you are targeting a specific location. Take for example, you have just newly opened a tuition center in Ang Mo Kio. You want to build your brand awareness so that every family in Ang Mo Kio knows about you. Another example, you are a property agent and you want to serve only residents living in Bukit Timah area. You can actually distribute flyers to all the residents living around Bukit Timah.

FUNNEL

Have an education funnel to help you nurture your business or personal branding. Some people could have some interest in the service you are providing but they do not need them now. Make sure you have a marketing funnel to nurture your leads so that it will help you to build up your reputation, brand and public relations with your potential customers.

INCREASE YOUR SALES THROUGH FLYER DISTRIBUTION

HDB Door-to-door

Landed Letterbox

Commercial Letterbox

Street/MRT

Car Park Distribution

Description	Pricing (SGD)
Street/MRT/Bus Stop distribution	$25/hr/300 flyers
Car Drop	$35-$40/1000cars
HDB Door-to-door	$35/1000units (qty above 40k) $39/1000units (qty below 40k)
Landed Letterbox	$69-$79/1000units
Industrial/Commercial/Shophouse Letterbox	$79-$90/1000units

* Price quoted above are for A5 size and smaller flyers.

** $50 surcharge for order below 5,000 quantity.

***Discount applies on selected services with 10k or 40k above distribution.

Key Statistic – Town Developments

HDB Town	Land Area (Hectares) Total *	Land Area (Hectares) Residential @	Dwelling Units Under Management as at 31 March 2019	Dwelling Units Projected Ultimate @
Ang Mo Kio	638	283	50,728	58,000
Bedok	937	418	62,156	79,000
Bishan	690	172	20,072	34,000
Bukit Batok	785	291	43,624	54,000
Bukit Merah	858	312	54,734	68,000
Bukit Panjang	489	219	35,325	44,000
Choa Chu Kang	583	307	48,900	62,000
Clementi	412	203	26,601	39,000
Geylang	678	214	30,189	50,000
Hougang	1,309	367	56,561	72,000
Jurong East	384	165	24,122	31,000
Jurong West	987	480	75,208	94,000
Kallang/ Whampoa	799	210	39,931	57,000
Pasir Ris	601	318	29,654	44,000
Punggol	957	374	49,909	96,000
Queenstown	694	210	32,676	60,000
Sembawang	708	331	27,351	65,000
Sengkang	1,055	397	67,115	96,000
Serangoon	737	163	21,634	30,000
Tampines	1,200	549	70,754	110,000
Tengah	740	165	–	42,000
Toa Payoh (includes Bidadari)	556	248	38,454	61,000
Woodlands	1,260	486	69,900	102,000
Yishun	778	398	64,334	84,000
Other Estates #	–	126	22,418	25,000
TOTAL			1,062,350	1,557,000

* Includes private developments on private and state land.

@ Includes private developments under Government Land Sales Programme. The projected ultimate figures may change.

# Comprises Bukit Timah, Central Area and Marine Parade.

FREQUENTLY ASKED QUESTIONS

How much does it cost?

$25/hr Street/MRT/Bus Stop distribution
$35-$40/1000cars for Car Drop
$35/1000units HDB Door to door (qty above 40k)
$39/1000units HDB Door to door (qty below 40k)
$69-$79/1000units for Landed Door-to-door Letterbox
$79-$90/1000units for Industrial/Commercial Letterbox

Is there minimum order quantity?

Minimum order quantity of 5,000.

$50 surcharge for order quantity below 5,000.

How to pass you the flyers?

We will schedule the collection of flyers from your doorstep.

What will happen if you collected the flyers and I did not start or no longer interested?

Flyers will be disposed or will start incurring storage fee of $10/day if the client doesn’t make payment within 2 weeks of receiving the flyers. In any case that the client is no longer interested to start the campaign, client needs to collect the flyers back from the distributor’s location.

How can I know if they actually distributed the flyers?

We send checkers and take photos of distribution process. We will send photo report via WhatsApp/e-mail before, during and every end of the day. Overall report with date, flyers done per day and photos will be provided after completing the campaign.

When can you start the campaign?

We will start the campaign within 7-10 working days after payment and your target location confirmation.

How to go about it?

Upfront full payment by;

Fund Transfer or Quick Cheque Deposit
Juzz Marketing Pte Ltd DBS Current 023-904057-8

PayNow
UEN 201332245R

Let us know once done so we can acknowledge.
*No refund policy

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