[Step 3] 8 Step by Step Strategy for Financial Advisors to Generate Leads Online Using Digital Marketing
3. Email Marketing
Free Email Marketing Using G-mail to Generate Leads Online
For this strategy, we will be sharing the Free Gmail Blast you can use.
List
First, you need to have valid email database – a database of consumers you want to target. It can be random valid emails as well.
Content
If your list are old customers or prospects, then ideal way is to send an announcement such as product update, follow up, etc.
If your list is random consumers, then it’s best to send them more information of your products.
How to Send Bulk Email in Gmail
Step 1: Once your list and content are ready, go to Gmail and compose your marketing message and email subject.
Step 2: On recipient, paste one email (recommend to use your own (sender) email here because this will appear in other recipients too, only this one email).
Step 3: Copy your list of emails from excel and on recipient, click ” Bcc “, paste 500 emails. Note: Limit to 500 recipients per day to avoid getting your email blocked.
Step 4: Click Send !
Of course, there are popular email marketing service providers on the internet. Usually they give you free trials but eventually you will need to upgrade your plan. Below are list of are most popular email marketing service:
Remember, it is your job and responsibility to treat your generated leads right and with respect once you get their information. Do not spam them.
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